3 WAYS PET CAN IMPROVE YOUR FLEXIBLE PACKAGING OVERALL

As packaging converters and brand owners look to address consumer preferences for transparent, easy to use and recyclable packaging, many are turning to PET (polyethylene terephthalate) packaging materials. Gain insight into three ways PET can improve your packaging overall.

Commonly used to package food items like baked goods, PET packaging increases product shelf life and extends its freshness. This is because PET offers good moisture and gas barriers, meaning it reduces exposure to oxygen, which can spoil the food inside. By increasing a product’s shelf life and extending its freshness, PET helps reduce food waste and address growing consumer concern for the environment.

Safe for food contact, PET is also recyclable and aids in:

• Reduced energy consumption
• Decreased carbon footprint

Furthermore, when used with smart PET-based coatings for its lidding, PET packaging in its entirety can be recycled into a single stream. This provides consumers with the reassurance that the product they’ve purchased isn’t harming the environment.

Additionally, as a lightweight material option, PET helps reduce shipping and storing costs for manufacturers.

With the ability to be semi-rigid or rigid, PET offers superior clarity, impact and scratch resistance as well as shatterproof qualities compared to other packaging options. It also enables distinctive brand packaging and designs, which helps build brand awareness and loyalty among consumers.

Bostik smart flexible packaging coatings are designed to further improve PET packaging and enable converters and brand owners to achieve the following:

• Transparency
• Ease of use
• Recyclability

For more information on these coatings, view the following relevant content:

• Improve Your Flexible Packaging Operational Efficiencies
• How to Give Your Consumers Clear Packaging