As the e-commerce and logistics market grows with more consumers ordering products online, it’s increasingly important for label converters and brand owners to ensure their package labels are able to address key trends for variable information printing (VIP) and either thermal transfer printing or direct thermal printing e-commerce applications. In order to manufacture more labels, improve designs, enhance sustainability and heighten label durability, it’s a good idea to consider a label adhesive that:
· Decreases downtime with no nozzle clogging and high-speed converting
· Reduces coating weight without inhibiting performance
· Improves sustainability with decreased waste and compatibility with recycled substrates
Smart pressure sensitive adhesives for e-commerce and logistics
The right adhesive can address all these objectives for direct thermal printing and thermal transfer printing applications. Based on hot melt pressure sensitive technology, our range of adhesives is ideal for both linered and linerless e-commerce and logistics applications, offering:
Widened application versatility with compatibility to variable print length labels without creating downtime
Reduced overall cost and waste with low coating weight
Improved sustainability initiatives due to composition made from easily recyclable, highly repulpable TMLI certified solutions
Strengthened durability with resistance to harsh temperatures and environments
Increased design options due to excellent adhesion on many substrates, including glass, plastics and corrugate
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