Market Overview with Paul Andrews

In this episode of “Attached to Hygiene,” Jack Hughes discusses market trends and dynamics attached to the world of disposable hygiene with Paul Andrews. Paul is the Global Marketing Manager of Bostik’s Global Nonwovens Division dedicated to manufacturing adhesives for baby care, adult incontinence, and feminine hygiene products. With more than two decades of experience in this field, Paul shares insights on how the markets have evolved.

 

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Highlights include:

• Where disposable hygiene stands today
• A deeper look into market demographics
• Areas where loyalty is being challenged, particularly adult incontinence and feminine hygiene
• How consumer needs for comfort, confidence, consistency, convenience, and cost are driving market trends

Email questions for Paul to [email protected].

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Host: Jack Hughes

Music by Jonathan Boyle

Produced and edited by: Jack Hughes with help from Paul Andrews, Michele Tonkovitz, Emory Churness, Nikki Ackerman, and Green Onion Creative.