Brands and countries

In this episode, Paul Andrews, our Global Marketing Communications Manager, will give the audience an understanding of where the disposable hygiene industry stands right now. From industry size, to the markets, to demographics, and trends in the industry.

In this episode of “Attached to Hygiene,” Jack Hughes discusses market trends and dynamics attached to the world of disposable hygiene with Paul Andrews. Paul is the Global Marketing Manager of Bostik’s Global Nonwovens Division dedicated to manufacturing adhesives for baby care, adult incontinence, and feminine hygiene products. With more than two decades of experience in this field, Paul shares insights on how the markets have evolved.

 

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Highlights include:

  • Where disposable hygiene stands today
  • A deeper look into market demographics
  • Areas where loyalty is being challenged, particularly adult incontinence and feminine hygiene
  • How consumer needs for comfort, confidence, consistency, convenience, and cost are driving market trends

Email questions for Paul to [email protected].

Subscribe to “Attached to Hygiene” and never miss an episode!

You can email us with questions, comments, or ideas for future episodes at [email protected].

Host: Jack Hughes

Music by Jonathan Boyle

Produced and edited by: Jack Hughes with help from Paul Andrews, Michele TonkovitzEmory ChurnessNikki Ackerman, and Green Onion Creative.

See also

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  • Disposable Hygiene

The EMEA Market pt. 1 with Seif Shaarawy and Pietro Landone

Oct 11, 2021
  • Disposable Hygiene

The EMEA Market pt. 2 with Seif Shaarawy and Pietro Landone

Oct 25, 2021
  • Disposable Hygiene

Convenience with Tina Li

Jul 19, 2021
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